Email Marketing Services

Don’t underestimate the power of email marketing—it’s the best way to get your products and services in front of your customers without a huge spend. As an email marketing agency, we know how to build email marketing campaigns that help your customers engage with your brand and help you make more sales.

What is Email Marketing?

Email marketing is a tactic that allows you to directly email your existing and prospective customers with engaging content about upcoming sales, current promotions, new assets on your website, and more. Whether you’re sending a digital download, encouraging customers not to abandon their cart, or creating a friends-and-family campaign, email marketing can be one of the best tools for both B2B businesses and B2C companies.

It’s time to enhance your social media marketing plan. Let’s get started.

Why Does Email Marketing Matter?

For some companies and small businesses, email may feel like just another way to share a promotion, but if that’s the only reason you’re using it, you’re under-utilizing one of the most popular ways customers want to be contacted. Email marketing is easily one of the best tools to grow your brand and drive conversions. With our email marketing services, you can:

1. Build Brand Loyalty

Reaching out to your customers on a regular basis is a great way to keep them thinking about your brand—especially if you share content about more than just selling products. Email marketing is a great way to share tips on how to use your products, great gift ideas, and more, so customers start to feel like you care about them and not just their wallets.

2. Target Your Conversations

Online email marketing is one of the best digital marketing strategies to hone in on specific audiences that are already engaged with your business. With the right email campaign strategy, B2C businesses can deliver discounts to loyal customers, share product recommendations, and even wish them a happy birthday. If you’re a B2B business, you may offer a new, helpful ebook download, updates on product developments, or check in to see if your services can be a solution to your customer’s problems. Whether you’re talking to an entire region or just a group of 100 people, email marketing can put you in front of the right customer segments at any time.

3. Drive Stronger Results

Email marketing gives you a unique opportunity to test a variety of different ways to connect with your audience. Whether you’re opting for a traditional A/B test on body content or trying different subject lines across different customer segments, email marketing gives you the flexibility to constantly grow your digital marketing strategy based on your customers’ needs.

4. Save Money

There are a lot of digital marketing tactics available, from PPC campaigns to social media marketing. All of these strategies can be significantly more time consuming and expensive to execute when compared to email marketing. With our help, you can navigate different email service providers, optimize existing campaigns, and create new email content and marketing strategies at a fraction of the cost of other digital marketing methods.

Whether you’re a small business with a few hundred clients’ email addresses or an enterprise with thousands of customer segments, we can help you build an email marketing strategy that wins over your customers and boosts your ROI.

 

Got an email campaign idea? Let’s connect you to your customers.